“The partnership with LinkedIn affirms Twitter’s role as a network for professional conversation.”
This quote from a New York Times article on the partnership between LinkedIn and Twitter stood out for me.
Twitter is often written off (by those who don’t use it) as a personal tool, a way to socialise with friends and mainly for the young kids. I’m 33, married with 2 kids and I use it predominantly as a professional tool. Sure I use it socially as well (who doesn’t want to know where to get the best coffee or a good cheap meal) but I predominantly use it to stay up-to-date on industry news, to ask my colleagues questions and to hear about what they are working on, struggling with etc.